The
online poker market has been growing aggressively
since its inception in 1998. Savvy online poker players
watched in amazement as the online poker industry
quintupled in size from March 2003 through November
2003, and its still growing like a rocket. With a
2003 revenue of about one billion dollars, online
poker is without doubt the fastest growing segment
of the online gaming market.
Today, there are more poker players
playing for real money online than in brick and mortar
poker rooms at any given time.
“Our distinction is that we have relationships with several poker developers and can work to get you exactly what you need.” |
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Unlike online casinos online poker
is much more labor intensive and requires certain
skills. Starting a poker game requires at least two
players. Most players will not join the game unless
there are 3-4 players already in the game.
When a player comes to your website
he/she expects to find a variety of games and limits
with players seated and playing on those games. Initially
to accomplish this you may consider hiring prop players,
these players’ job is to play on the games and
to start games. This could be an expensive but necessary
investment in order to succeed. Marketing of the website
is additionally crucial to your success.
Our job is not to discourage you
but to make you aware of the complexities of starting
such a business. Before selling a client our software
we would like to help give you realistic expectations
of what you can hope to derive from your available
resources and expertise. We can guide you step by
step through the process and assist you with various
aspects of the setup.
So the question is “Is
there still opportunity in this business?”
We believe the answer is an emphatic “yes”.
But, it’s a different playing field than it
was even in 2002. No longer can you get some market
share by merely putting up a cardroom and doing some
basic marketing. Some of the key factors to your success
are as follows:
- Software selection- the wrong software will
mean a certain death in today’s environment
- Marketing savvy- even with a big budget, knowledge
of how to allocate it is essential or you might
as well blow torch it:
- Marketing budget- depending on your goals.
- Operating budget- there are ways to keep it
low, we can show you how.
- Technical expertise- this is after all a technical
business. You need access to a very tech person
- Tournaments- we wouldn’t even start an
online poker room without tournaments, which we
feel are a necessary traffic driver
Saloon
Entertainment is in the unique position
to offer the client choices of software from several
distinct vendors with whom we have relationships.
Do you want to license the software? Or buy an existing
source code? You might even want to develop your own
software? We can objectively advise you on which could
be the best fit for your goals.
- Franchise
- Stand alone site
- Your own franchising network
- Source Code of existing site
- Outsourcing development of new software
These are some of the ways you can
get into this growing industry. We can discuss the
in’s and out’s of each to see which is
right for you.
For more detailed information on
online poker opportunities for you, email us at:
info@pokerconsultants.com. |
